Untitled Document
 Register Now & Save!
Untitled Document
2009 Gold Sponsor
Untitled Document
2009 Silver Sponsor
Untitled Document
2009 Panel Sponsor
Untitled Document
2009 Exhibitors
Untitled Document
2009 Media Sponsors
Latest News
In 2011, Apache Hadoop received tremendous attenti...
AMD said late Tuesday that its chief sales officer...
Intel has finally seen the back of that 2009 antit...
On Tuesday, Clustrix announced the availability of...
What are the legal implications and consequences o...
EMC moved to make Hadoop safe for the Joe Blow big...
Amazon has reined in the price of its S3 storage a...
The focus of Java EE 7 is on the cloud, and specif...
2011 was a year of rapid adoption for public and p...
AMD Thursday told financial analysts it’s gonna tr...
Can't Miss RSS Feed
Subscribe to the RSS Feed & Get All The Conference News As It Happens!
Cloud Computing: The New Normal in Enterprise Infrastructure
Hybrid is the dominant architecture

As we work with dozens of companies that are actively running pilots and doing early deployments in the cloud, it made me think about what the “new normal” will look like in enterprise IT infrastructure. A recent report from the Yankee Group shows that adoption of cloud is accelerating, with 24% of large enterprises already using IaaS, and another 37% expected to adopt IaaS within the next 24 months. It’s clearly a time of major shifts in the IT world, and while we wait for the hype to subside and the smoke to clear, some early outlines of the new paradigm are emerging. Here’s what it looks like to us at CloudSwitch:

  1. Hybrid is the dominant architecture: on-prem environments (be they traditional data centers or the emerging private clouds) will need to be federated with public clouds for capacity on-demand. This is particularly true for spikey apps and use cases that are driven by short-term peaks such as marketing campaigns, load/scale testing and new product launches. The tie-back to the data center from external pools of resources is a critical component, as is maintaining enterprise-class security and control over all environments. Multiple cloud providers, APIs and hypervisors will co-exist and must be factored into the federation strategy.
  2. Applications are “tiered” into categories of workloads: just as storage has been tiered based on how frequently it’s accessed and how important it is to mission-critical operations, application workloads will be categorized based on their infrastructure requirements. In the end, app developers and users don’t really want to care about where and how the application is hosted and managed; they just want IT to ensure a specific QoS and meet specific business requirements around geography, compliance, etc. The cloud offers a new opportunity to access a much broader range of resources that can be “fit” against the needs of the business. In some cases, the current IT infrastructure is over-provisioning and over-delivering production gear for lower-importance/usage apps; in other cases it’s woefully under-delivering.
  3. IT becomes a service-enabler, not just a passive provider of infrastructure resources: IT is now in a position to provide self-service capabilities across a large set of resources, internally and externally, to developers, field and support teams. This requires a new set of skills, as we’ve blogged about before, but the cloud gives IT the opportunity to meet business needs in a much more agile and scalable way, while still maintaining control over who gets to use which resources and how.
  4. The channel shifts from resellers to service providers: as noted by Andrew Hickey at ChannelWeb, the opportunities for resellers will need to shift as companies reduce their large hardware and software buys in favor of the cloud. The new focus will be on providing services and consulting with an opex model and monthly payments, and expertise in change management and predictive use models will become core competencies. We’ve already started to see this shift at CloudSwitch with a new crop of cloud-focused consulting/SI boutiques springing up in the market to help CIOs plan their cloud deployments.

For many enterprises, these shifts are still being discussed at a high level as CIOs formulate their cloud strategies. Other organizations are diving right in and selecting a set of applications to showcase the benefits of cloud to internal stakeholders. We’ve been fortunate at CloudSwitch to work with some of the earliest cloud adopters and with our cloud provider partners to help define some of the “new normal.”

Read the original blog entry...

About Ellen Rubin
Ellen Rubin is the Founder & VP Products at CloudSwitch. She's an experienced entrepreneur with a proven track record in founding innovative technology companies and leading strategy, market positioning and go-to-market. Prior to founding CloudSwitch, Ellen was a member of the early management team at Netezza (NYSE: NZ), the pioneer and market leader in data warehouse appliances, where she helped grow the company to over $125M in revenues and a successful IPO in 2007. Prior to Netezza, she founded Manna, an Israeli and Boston-based developer of real-time personalization software. Rubin began her career as a marketing strategy consultant at Booz, Allen & Hamilton, and holds an MBA from Harvard Business School and an undergraduate degree from Harvard College. .

Untitled Document

Call 201 802-3021 or Click Here to Save $400!

Save $400

 Sponsorship Opportunities

SYS-CON's International Cloud Computing Conference & Expo, held each year in California, New York and Prague is the leading event covering the fast-emerging Cloud Computing market for Enterprise IT professionals. Co-located with the International Virtualization Conference & Expo, the combined event will surely deliver the #1 i-Technology educational and networking opportunity of the year for those seeking to establish a market lead anywhere in the multiple layers of the Cloud Computing ecosystem.





Who Should Attend?

Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.


Video Coverage of Cloud Computing Expo

Brian Stevens: The Opening of Virtualization
Jon Wallace: User Environment Management – The Third Layer of the Desktop
Brian Duckering & Ken Berryman: Managing Hybrid Endpoint Environments
Preeti Somal: Game-Changing Technology for Enterprise Cloud and Applications

 Conference Media Sponsor: Cloud Computing Journal

Cloud Computing Journal aims to help open the eyes of Enterprise IT professionals to the economics and strategies that utility/cloud computing provides. Cloud computing - the provision of scalable IT resources as a service, using Internet technologies - potentially impacts every aspect of how IT deploys and operates software.

Government IT Conference & Expo 2009
Allstar Conference Faculty Lineup Will Include...


CHEVALIER

Novell Canada

DICARLO

Sun Micosystems

FOXWELL

Sun Microsystems Federal

GABHART

Web Age Solutions

GREENBERG

Integralis

HAHN

Tranxition

WILLIAMS

Maxworks

JACKSON

Dataline, LLC

KHOSLA

IBM

KRZYSKO

US Departement of Defense

LIBERMAN

Lieberman Software

MARKS

AgilePath

MORGENTHAL

QinetiQ North America

RYAN

Asankya

TRAJMAN

Vertica

WHITE

BDNA


SYS-CON EVENTS


Past Events Archive

Cloud Computing Conference & Expo
2009 East

cloudcomputingexpo
2009east.sys-con.com/
Virtualization Conference & Expo
2009 East

virtualizationconference
2009east.sys-con.com/
Cloud Computing Conference & Expo
2008 West

cloudcomputingexpo
2008west.sys-con.com/
SOAWorld Conference & Expo 2008 West
soaworld2008.com/
Virtualization Conference & Expo 2008 West
virtualizationconference
2008west.sys-con.com
AJAXWorld Conference & Expo 2008 West
ajaxoct08.sys-con.com
SOAWorld Conference & Expo 2008 East
soa2008east.sys-con.com
Virtualization Conference & Expo 2008 East
virt2008east.sys-con.com
AJAXWorld 2008 Conference & Expo East
ajaxmar08.sys-con.com
SOAWorld Conference & Expo 2007 West
www.soaworld2007.com
Virtualization Conference & Expo 2007 West
virt2007west.sys-con.com
AJAXWorld 2007 Conference & Expo West
ajaxoct07.sys-con.com

Cloud Computing Expo Alumni Delegates Represents...

• AccuRev
• Adea Solutions
• Adobe Systems, Inc [3 delegates]
• ADP
• Aeropostale, Inc
• Aetna
• Akbank Training Center
• American Family Insurance
• American International College
• American Modern Insurance
• Amphion Innovations
• Amplify LLC, Clipmarks [2 delegates]
• Anderson Consulting
• Arrow Electronics [3 delegates]
• Ashcroft Inc
• Athabasca University
• ATS
• Audatex
• Avanade, Inc.
• Avaya Inc. [5 delegates]
• Azul [2 delegates]
• Backbase [2 delegates]
• Bank of America
• Bank of NY
• Barnes and Noble
• Barnex Investment International Limited
• BEA
• Bear Stearns [2 delegates]
• Bendel Newspaper Company Limited
• BizInnovative
• Bloomberg [2 delegates]
• BlueBrick Inc.
• BMC Software
• Boeing
• Bottomline Technologies [2 delegates]
• BP
• Broadcom

   read more...
Cloud Computing Blogs
In other words, VMware’s server density is higher. Boles suggests this means that customers should be “assessing virtualisation on a ‘cost per application’ basis. VM density has a sign
Traditionally, the way people have implemented high availability is by using a high-availability management package like Linux-HA[1], then configure it in detail for each application, file system moun